- ACT based
- CBT focused
- Attachment work
About Jay
Jay Cook is a counsellor registered with NCPS in the United Kingdom and has five years of professional experience. He works with people dealing with stress, anxiety, depression, relationship concerns, LGBT issues, addiction and other challenges commonly faced in early adulthood. He has also supported people coping with life changes, career uncertainty and ADHD.
Jay uses practical talking therapy to help people make sense of what’s happening now. He combines approaches that focus on thoughts and behaviours with methods that look at attachment patterns and values. Sessions are collaborative and aim to identify small, manageable steps forward.
Jay has worked with clients from many cultural backgrounds and from different countries. That international experience shapes how he notices cultural context and everyday pressures when they come up in sessions. He encourages honest conversation about how identity and background affect relationships and wellbeing.
In practice he draws on Cognitive Behavioural Therapy to tackle unhelpful thinking and on Acceptance and Commitment Therapy to clarify values and action. He also uses Attachment-Based and Client-Centred ideas to explore relationship patterns and strengthen emotional awareness.
People often come for help with feeling stuck after education or when first starting work, managing relationship stress, or coping with low mood and addictive behaviours. Jay asks questions, listens closely and sets clear goals together so people can try out different ways of handling problems.
How therapeutic approaches guide online sessions
Acceptance and Commitment Therapy (ACT) helps people notice difficult thoughts and feelings without getting stuck in them, then choose actions that match their values. It can be useful for anxiety, depression and when someone feels unsure about life direction.Cognitive Behavioural Therapy (CBT) works on the link between thoughts, feelings and behaviours. It involves tracking patterns, testing unhelpful thoughts and trying behavioural experiments to reduce symptoms and increase confidence.
Attachment-Based Therapy pays attention to how past relationship patterns shape current connections. It can help with intimacy issues, communication problems and understanding repeated relationship cycles.
Finding the right approach is part of the work. Jay treats decisions about method as a collaboration. Together they look at your goals, what has helped or not helped before, and pick approaches to test and adapt over time.
Confirm the exact online session options before booking, as the profile does not list formats. Online work can make it easier to fit sessions into busy schedules, save travel time and allow shorter check-ins when needed. It also lets people work with a counsellor from another location, which can be useful if you have moved or study abroad.
Areas of expertise
Primary focus
Also works with
Additional focus areas
Therapeutic approaches
Experience
5+ years
Listed in
United Kingdom
Languages
English
Frequently asked questions
What kinds of problems does he work with?
Jay works with stress, anxiety, depression, relationships, LGBT concerns, addictions, ADHD and related areas listed in his profile.
How would he approach my anxiety or low mood?
He uses a mix of approaches such as CBT and ACT to address thinking patterns and clarify valued action. Sessions focus on practical steps and skills you can try between meetings.
How much experience does he have?
He has five years of professional experience working with people from a range of backgrounds and countries.
What are his credentials and where is he based?
He is registered with NCPS and practises in the United Kingdom.
Can I work with him if I live outside the UK?
Yes, he accepts international clients. Sessions are offered in English.
Which session formats does he offer?
Please confirm current session options before booking, as the profile does not list specific formats.
How is cost handled?
Cost varies with location and sessions use a subscription that can be cancelled at any time.
How do I get started?
Select the See online therapy options button, complete a short matching questionnaire, and schedule your first session.
Online talk therapy through BetterHelp is for adults aged 18 and over and is not emergency care. If you are in danger, use the emergency numbers. Find someone else by name.